Bringing out the person in your personal brand

a brunette woman writing in her notebook at a coffee shop, working as a small business copywriter.

Ever feel like you don’t have the words to explain what you do? Not any more.

I specialise in ick-free, ease-filled ways of explaining exactly what you have to offer, so you can effortlessly connect with the people who need to hear it.

I write wording that helps you show up, without showing off.

Though, to be honest, showing off isn’t necessarily a bad thing – and I think we could all be doing a lot more of it.

But the point is, if networking/pitching/the question “so what do you do” puts you into fight or flight mode, yet you know that you want (and deserve) to be more confident in explaining your brilliance and why people should hire you, you’ve come to the right place. Welcome!

Hiya! I’m Ellie, a personal branding copywriter

who specialises in helping small business owners and multi-passionate people explain exactly who they are and what they do, by bringing out the person in their personal brand. I’ve a decade’s worth of copywriting experience, two decades’ experience of supporting small businesses, and nearly three decades’ experience in championing people who want to do things their own way (that’s my whole lifetime, baby!) I’ve also got an iPhone storage full of sunset photos, and am currently embroiled in an intense love affair with tiramisu.

GET TO KNOW ME ⟶

How we can work together to bring your brilliance to the fore (even more)

Ick-Free Introductions

A 1:1, 14-day copy coaxing collaboration providing you with everything you need to never have to struggle through writing an intro again.

Copywriting

Copywriting by the day that blends passion, personality and professionalism, to set you apart from your competitors.

Delight Design

Adding more fun into your customer journey to leave your customers truly delighted — from welcome emails to thankyou gifts.

  • Ellie this is PURE MAGIC and I am in total awe at how you've been able to take allllllllllllllll the stuff I threw at you and simplify it into this...Thank you SO much!

    Rachel, Creative Business Mentor

  • Ellie put together all my jumbled thoughts and feelings into one coherent voice that represented my small business perfectly.

    Holly, Stationer Designer

  • Thank you! You write how I wish I could think!

    Matilda, photographer

  • Ellie is AMAZING at what she does! I am totally rubbish at writing but Ellie turned my random notes into incredible blog posts that really reflect my voice. I'm over the moon with the work she did for me. She's saved me so much time!

    Ahmani, photographer

  • Awesome! Thank you so much for all you have done...you have sparked new ideas and enthusiasm in me, as well as giving me some great content ideas to develop. In short – I have loved [it]!

    Alison, DSE expert (with a difference)

You do multiple things, and don’t know how to explain to people how they all fit together (job titles? Who has those nowadays?!)

You do have a clearly defined job title, but you don’t know how to explain what makes you stand out. (spoiler alert: it’s *you*. But how do you get that across?)

Or you’re pivoting in business and don’t know how to communicate your new evolution and the new strings to your bow to your customers, past, present and potential. (This one looked lonely without italicised brackets at the end, too).

The key to all of these is finding the thread that runs through everything you do and are, and communicating that on your website, social media, speaker bios and more. And that’s where I come in.

freelance copywriter cleaning her glasses

Unravelling can be fun

My work centres around the idea of the red thread, which goes back centuries (must be a long thread, amirite?)

When you feel like you get tongue-tied trying to explain what you do, or tying yourself in knots trying to communicate how everything you do works together, all we need to do is find your red thread and unravel it.

Read my latest blog post 👉🏻